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Data errors may be the result of a more deterministic phenomenon, such as a streak in the same place on a set of photographs. Such deterministic distortions of the data are often referred to as artifacts.

Precision, Bias, and Accuracy

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Data errors may be the result of a more deterministic phenomenon, such as a streak in the same place on a set of photographs. Such deterministic distortions of the data are often referred to as artifacts.
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In statistics and experimental science, the quality of the measurement process and the resulting data are measured by precision and bias. We provide the standard definitions, followed by a brief discussion. For the following defini- tions, we assume that we make repeated measurements of the same underlying quantity and use this set of values to calculate a mean (average) value that serves as our estimate of the true value.

Definition 2.3 (Precision). The closeness of repeated measurements (of the same quantity) to one another.

Deffnition 2.4 (Bias). A systematic quantity being measured.

Precision is often measured by the standard deviation of a set of values, while bias is measured by taking the difference between the mean of the set of values and the known value of the quantity being measured. Bias can only be determined for objects whose measured quantity is known by means external to the current situation. Suppose that we have a standard laboratory weight with a mass of 1g and want to assess the precision and bias of our new Iaboratory scale. We weigh the mass five times, and obtain the following five values: {1.015,0.990, 1.013, 1.001,0.986}. The mean of these values is 1.001, and hence, the bias is 0.001. The precision, as measured by the standard deviation, is 0.013.

It is common to use the more general term, accuracy, to refer to the degree of measurement error in data.

Definition 2.5 (Accuracy). The closeness of measurements to the true value of the quantity being measured.

Accuracy depends on precision and bias, but since it is a general concept, there is no specific formula for accuracy in terms of these two quantities.

One important aspect of accuracy is the use of significant digits. The goal is to use only as many digits to represent the result of a measurement or calculation as are justified by the precision of the data. For example, if the Iength of an object is measured with a meter stick whose smallest markings are millimeters, then we should only record the length of data to the nearest mil- limeter. The precision of such a measurement #ould be * 0.5mm. We do not

of measurements from-the

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review the details of working with significant digits, as most readers will have encountered them in previous courses, and they are covered in considerable depth in science, engineering, and statistics textbooks.

Issues such as significant digits, precision, bias, and accuracy are sometimes overlooked, but they are important for data mining as well as statistics and science. Many times, data sets do not come with information on the precision of the data, and furthermore, the programs used for analysis return results without any such information. Nonetheless, without some understanding of the accuracy of the data and the results, an analyst runs the risk of committing serious data analysis blunders.

Outliers

Outliers are either (1) data objects that, in some sense, have characteristics that are different from most of the other data objects in the data set, or (2) values of an attribute that are unusual with respect to the typical values for that attribute. Alternatively, we can speak of anomalous objects or values. There is considerable leeway in the definition of an outlier, and many different definitions have been proposed by the statistics and data mining communities. Furthermore, it is important to distinguish between the notions of noise and outliers. Outliers can be legitimate data objects or values. Thus, unlike noise, outliers may sometimes be of interest. In fraud and network intrusion detection, for example, the goal is to find unusual objects or events from among a large number of normal ones. Chapter 10 discusses anomaly detection in more detail.

Missing Values

It is not unusual for an object to be missing one or more attribute values. In some cases, the information was not collected; e.g., some people decline to give their age or weight. In other cases, some attributes are not applicable to all objects; e.g., often, forms have conditional parts that are filled out only when a person answers a previous question in a certain way, but for simplicity, all fields are stored. Regardless, missing values should be taken into account during the data analysis.

There are several strategies (and variations on these strategies) for dealing with missing data, each of which may be appropriate in certain circumstances. These strategies are listed next, along with an indication of their advantages and disadvantages.

2 .2 Data Quality 4L

Eliminate Data Objects or Attributes A simple and effective strategy is to eliminate objects with missing values. However, even a partially speci- fied data object contains some information, and if many objects have missing values, then a reliable analysis can be difficult or impossible. Nonetheless, if a data set has only a few objects that have missing values, then it may be expedient to omit them. A related strategy is to eliminate attributes that have missing values. This should be done with caution, however, since the eliminated attributes may be the ones that are critical to the analysis.

Estimate Missing Values Sometimes missing data can be reliably esti- mated. For example, consider a time series that changes in a reasonably smooth fashion, but has a few, widely scattered missing values. In such cases, the missing values can be estimated (interpolated) bV using the remaining values. As another example, consider a data set that has many similar data points. In this situation, the attribute values of the points closest to the point with the missing value are often used to estimate the missing value. If the attribute is continuous, then the average attribute value of the nearest neigh- bors is used; if the attribute is categorical, then the most commonly occurring attribute value can be taken. For a concrete illustration, consider precipitation measurements that are recorded by ground stations. For areas not containing a ground station, the precipitation can be estimated using values observed at nearby ground stations.

Ignore the Missing Value during Analysis Many data mining approaches can be modified to ignore missing values. For example, suppose that objects are being clustered and the similarity between pairs of data objects needs to be calculated. If one or both objects of a pair have missing values for some attributes, then the similarity can be calculated by using only the attributes that do not have missing values. It is true that the similarity will only be approximate, but unless the total number of attributes is small or the num- ber of missing values is high, this degree of inaccuracy may not matter much. Likewise, many classification schemes can be modified to work with missing values.

Inconsistent Values

Data can contain inconsistent values. Consider an address field, where both a zip code and city are listed, but the specified zip code area is not contained in that city. It may be that the individual entering this information transposed two digits, or perhaps a digit was misread when the information was scanned

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from a handwritten form. Regardless of the cause of the inconsistent values, it is important to detect and, if possible, correct such problems.

Some types of inconsistences are easy to detect. For instance, a person’s height should not be negative. In other cases, it can be necessary to consult an external source of information. For example, when an insurance company processes claims for reimbursement, it checks the names and addresses on the reimbursement forms against a database of its customers.

Once an inconsistency has been detected, it is sometimes possible to correct the data. A product code may have “check” digits, or it may be possible to double-check a product code against a list of known product codes, and then correct the code if it is incorrect, but close to a known code. The correction of an inconsistency requires additional or redundant information.

Example 2.6 (Inconsistent Sea Surface Temperature). This example illustrates an inconsistency in actual time series data that measures the sea surface temperature (SST) at various points on the ocean. SST data was origi- nally collected using ocean-based measurements from ships or buoys, but more recently, satellites have been used to gather the data. To create a long-term data set, both sources of data must be used. However, because the data comes from different sources, the two parts of the data are subtly different. This discrepancy is visually displayed in Figure 2.7, which shows the correlation of SST values between pairs of years. If a pair of years has a positive correlation, then the location corresponding to the pair of years is colored white; otherwise it is colored black. (Seasonal variations were removed from the data since, oth- erwise, all the years would be highly correlated.) There is a distinct change in behavior where the data has been put together in 1983. Years within each of the two groups, 1958-1982 and 1983-1999, tend to have a positive correlation with one another, but a negative correlation with years in the other group. This does not mean that this data should not be used, only that the analyst should consider the potential impact of such discrepancies on the data mining analysis.

Duplicate Data

A data set may include data objects that are duplicates, or almost duplicates, of one another. Many people receive duplicate mailings because they appear in a database multiple times under slightly different names. To detect and eliminate such duplicates, two main issues must be addressed. First, if there are two objects that actually represent a single object, then the values of corresponding attributes may differ, and these inconsistent values must be

2.2 Data Quality 43

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Year

Figure 2.7, Conelation of SST data between pairs of years. White areas indicate positive correlation. Black areas indicate negative correlation.

resolved. Second, care needs to be taken to avoid accidentally combining data objects that are similar, but not duplicates, such as two distinct people with identical names. The term deduplication is often used to refer to the process of dealing with these issues.

In some cases, two or more objects are identical with respect to the at- tributes measured by the database, but they still represent different objects. Here, the duplicates are legitimate, but may still cause problems for some al- gorithms if the possibility of identical objects is not specifically accounted for in their design. An example of this is given in Exercise 13 on page 91.

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