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Biogenesis Alex Rodriguez Performance-enhancing drugs (PED) 2013

Biogenesis Ryan Braun Performance-enhancing drugs (PED) 2013

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Women’s National Basketball Association Brittney Griner and Glory Johnson Domestic violence 2015

U.S. Women’s National Soccer Team Hope Solo Domestic violence 2015

National Football League Ray Rice Domestic violence 2015

The project is divided into three milestones, which will be submitted at various points throughout the course to scaffold learning and ensure quality final submissions. These milestones will be submitted in Modules Two, Four, and Six. The final submission is due in Module Nine. In this assignment you will demonstrate your mastery of the following course outcomes:

Evaluate how effectively sport organizations respond to society’s varied and changing expectations

 Examine events or incidents that create challenges for sport organizations for their economic and societal impact

 Analyze sport organizations for how they are perceived by and influence society

 Apply best practices for addressing external stakeholders about challenging events to sport organizations

 Analyze how sport organizations impact legal and public policy and politics in society

Prompt For this assessment, you will choose a college or professional sport organization from the list above and assume the role of a consultant within the organization. You have been tasked with investigating an issue that occurred and had a notable impact on the surrounding society’s perception of the organization. You will describe the issue and discuss how the organization responded, as well as how the issue altered society’s perception of the organization. This assessment will also require you to illustrate the issue’s political, economic, sociocultural, and legal impact on society. Finally, you will compose a press release to external stakeholders to explain management’s response and the rationale behind it. Specifically, the following critical elements must be addressed:

I. Overview A.

Select a sport organization and summarize the event or incident and its effects.

B. Describe the specific challenges this event or incident presented to the organization.

 

 

 

 

II. Societal Perception In this section, you will analyze how the organization you selected is viewed by the surrounding society in which the event or incident took place. Specifically, you need to:

A.

 

Explain how the surrounding society values the sport organization and views its purpose. You might consider discussing the organization’s ongoing economic and sociocultural influence.

B. Determine how the event or incident reinforced stereotypes or cultural norms the organization has perpetuated.

III. Impact Within this section, you will investigate the impact the event or incident has had on the surrounding society. In doing so, you will need to:

A.

 

Evaluate the economic impact the selected sport organization has had on the surrounding society. Provide examples to support your response. B. Describe the different factors that determined the economic impact of the event or incident. C. Describe the different factors that determined the sociocultural impact of the event or incident. D. Summarize the changes the organization has made following the event or incident that have impacted society. E. Summarize the roles public policy and the law play within the sport organization and the selected event. F. Analyze the impact of your organization in bringing about cultural and political change as a result of the event or incident. G. Analyze the surrounding society’s response to the positive and negative effects of the event or incident. Provide examples to illustrate your

response. H. Describe how the surrounding society’s perception of the organization changed as a result of the event or incident.

 

IV. Organization’s Response

Next, you will examine how the organization reacted to the event or incident and evaluate the success of the response. This information will inform your press release. Therefore, you need to:

A.

 

Explain how the sport organization responded to societal pressure and expectations of the surrounding society related to the event or incident. B. Evaluate the effectiveness of the sport organization’s response to the event or incident. Provide evidence to support your response. C. Determine the specific laws and/or policies (both internal and external) that impacted how the sport organization approached resolving the

selected event or incident. Provide examples to support your response. D. Formulate recommendations for how the sport organization can prepare itself internally to avoid future incidents or for when society shifts its

expectations of the organization.

V. Press Release Finally, using this worksheet, you will write a press release to explain the sport organization’s response to the event or incident to external stakeholders. Utilizing best practices, compose a press release where you:

A.

Provide a brief overview of the incident, stating only the necessary and appropriate facts that you would release to the public. B. Describe the response to the event or incident and how it was addressed by management. C. Explain how future events or incidents can and will be addressed based on the organization’s response to this situation.

 

 

 

 

 

Milestones Milestone One: Draft of Overview and Societal Perception In Module Two, you will submit a 3- to 4-page draft of the Overview and Societal Perception portions of the report. Address all critical elements from Section I and II above in this draft. Select and summarize an event or incident and describe the challenges the sport organization faces. Your analysis should be written from the perspective of the society with which the sport organization is affiliated. This means that you are answering both questions A and B in Section II above as if you were a member of the society surrounding the sport organization. This milestone is graded with the Milestone One Rubric. Milestone Two: Examine the Impact In Module Four, you will submit a 2- to 3-page draft of the Impact portion of the report. Address all critical elements from Section III above. This milestone pertains to how the event or incident has impacted the society surrounding the sport organization. The focal points of this milestone relate to the varying factors that contribute to any changes that have occurred to the surrounding society. Review the questions within Section III above that pertain to varying aspects of how the event or incident impacted the society of your organization. This milestone is graded with the Milestone Two Rubric. Milestone Three: Compose the Organization’s Response In Module Six, you will submit a 1- to 2-page draft of the Organization’s Response portion of the report. Address all critical elements from Section IV above. Critically analyze how the sport organization responded to the incident or event. Evaluate whether or not the organization’s response was successful. This milestone is graded with the Milestone Three Rubric. Final Submission: Report and Press Release In Module Nine, you will submit your report and press release. It should be a complete, polished artifact containing all of the critical elements of the final project. The report should reflect the incorporation of feedback gained on each milestone submitted throughout the course. Create the section V: Press Release using this worksheet. The final submission will be graded using the Final Project Rubric (below).

Deliverables

Milestone Deliverable Module Due Grading

One Draft of Overview and Societal Perception Two Graded separately; Milestone One Rubric

Two Examine the Impact Four Graded separately; Milestone Two Rubric

Three

 

 

Compose the Organization’s Response Six Graded separately; Milestone Three Rubric

Final Submission: Report and Press Release Nine

 

Graded separately; Final Project Rubric (below)

 

 

 

Final Project Rubric Guidelines for Submission: Your report and accompanying press release should be 8 to 10 pages using Microsoft Word, double-spaced with one-inch margins, use 12-point Times New Roman font, and the latest edition of APA formatting.

Critical Elements Exemplary (100%) Proficient (90%) Needs Improvement (70%) Not Evident (0%) Value

Overview: Event

Meets “Proficient” criteria and summary is exceptionally clear and contextualized

Selects a sport organization, summarizing the event or incident and its effects

Selects a sport organization, summarizing the event or incident and its effects, but summary is cursory or contains inaccuracies

Does not select a sport organization

3.82

Overview: Challenges

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