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Using the elements of a Marketing Plan, Research marketing methodology of Company – UPS

Include the sections below in your marketing plan.

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  • Introduction: Include a brief introduction of the company.
  • Competitive Analysis: Who are your company’s competitors, and how is each differentiated? Identify  three strengths and three weaknesses of the company compared to  a minimum of two of your company’s competitors.
  • Marketing Strategies: What are the marketing strategies used by your company in the management of the global customer brand? Use the four Ps in your analysis, which are listed below.
    • Product: Begin with a theoretical

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