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Robots can help the company achieve its product quality and maintain the culture in various ways. First, it reduces any possibility of errors occurring. By replacing human labor, errors arising from actions such as forgetfulness are reduced (Pramod, 2021). Next, the company can quickly change the development process without retraining. This enables the company to improve product quality within the shortest duration and without errors. Automation can help in quality and product inspection without missing any components. They can easily detect any component missing hence preventing the chances of selling out a car with a default.

Corporate culture to support the implementation

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Innovation and problem solving

Automation requires a culture of creativity and innovation. It requires the employees, such as the production team, to get creative on minimizing human labor demand and replacing it with robotics. It also requires an innovative culture committed to identifying ways to make the robots more perfect for the duty. Robots can also be a challenge to the production processes, especially when a software error occurs, the role of the employees should be to ensure the occurrence of such errors are limited and contingency plans are in action in case of any error (Ivančić et al., 2019). Once the company switches to robotic automation, going back to human labor due to automation challenges is impossible; hence the team should identify any error before occurrence.

The culture is also necessary to improve product quality and standards; hence the team should increase the extent of automation to perform other jobs such as vehicle inspection and test drive. The inspection and test drive processes are done by human labor, and they cannot test all the cars; hence they sample a few for tests. This creates the challenge of other products being faulty due to the sampling. Robotic automation can inspect every car hence reducing such complaints.

Customer focus

Despite the company focusing much on automation as a quality improvement and cost reduction strategy, there is a need to focus more on the customers. The customer focus ensures that the company identifies customer needs then develops a product to address these needs (De Brentani & Kleinschmidt, 2016). The customer-centric culture will enable the company to do more market research to develop vehicle designs needed by the customers. Then the company can reprogram the robots to manufacture the exact vehicle specifications. The customer focus will also boost the company’s competitive advantage since the products will be desirable. The robotic automation will ensure the exact product features are achieved, boosting product quality and demand in the long run.

Performance Improvement

The performance improvement culture aims to ensure that product quality improves with time. Employees committed to product improvement are innovative and creative to develop various ways of improving product quality through automation (De Brentani & Kleinschmidt, 2016). The product improvement culture also focuses on boosting the innovation culture to make unique vehicles to improve the company’s competitive advantage.


Introducing robots in a company and automating most processes requires teamwork to achieve success. The process includes input from various departments to ensure the final automation increases the production benefits while minimizing costs and expenses (Norman, 2017). All the departments should join forces during activities such as brainstorming to improve the automation process. This also includes other departments such as human resources, who will be responsible for employee motivation and training to ensure the production, R&D; product design teams are creative to achieve the company automation needs.

Role, responsibilities, qualification of the team

Research and development

The research and development team consists of various departments committed to developing a new product design and features to meet user needs. This includes departments such as product development, marketing and IT. The role of the research and development team will be to ensure the company develop new product designs that automate the production process to guarantee product quality and ensure the exact design specifications are met (Norman, 2017). The team will also be responsible for market research to develop strategies to make the vehicles safer and increase their performance capabilities. Their role is to develop innovation and technologies then automate the robotic process to produce the new products.

Production Team

The production team is responsible for running and coordinating the robotic process automation. Their role is to identify redundancies and dangerous processes that can be replaced by human labor. Their role also covers identifying areas with delays or those that can cause delays then reporting them to the design team to develop strategies to reduce the production time at the stages (Anagnoste, 2018). Robots will not entirely replace human labor at the factory floor; hence the role of the production team is to coordinate with the remaining labor to ensure product quality. They also have the role of accessing the robotics processes and confirming their feasibility and whether they help the company achieve the desired benefits.

IT department

The IT team will consist of various employees in charge of automation. I will be in charge of this team, and my role will be developing a blueprint on areas where to put the robots to increase their productivity by limiting the product journey on the factory flow (Krzywdzinski, 2017). We will automate every area using the blueprint, only leaving the sections that cannot be accomplished using robots. The team will also be responsible for identifying the various problems and developing solutions before errors occur. They will do regular product maintenance and upgrades to improve the capabilities of robots and speed various processes.

Contingency plan

Robotic automation is critical for the organization; however, challenges can arise, especially if there is a breakdown in a particular area. In the long run, the company will develop a redundancy plan to ensure the backup option takes over if any error occurs. However, the company should prepare for short term problems. This can be achieved through the parallel implementation of robotic automation and systems. The parallel contingency plan involves running the robotic automation system alongside human labor; the two should work parallel. The parallel system helps the company identify potential errors, correct them and develop future solutions (Niemueller et al., 2018). The parallel system ensures the production does not stop due to system error.









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