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This is a group project. I am responsible for the intro and question one. So A total of 3 slides only. SPEAKER NOTES ARE VITAL!

Ensure your slides are visually appealing and conform to conventions of effective slide design. Include a reference slide with a minimum of three secondary resources utilized in the development of your presentation.

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In Phase 3, your team will prepare a presentation to recommend your implementation plan to the appropriate audience for your innovation (e.g., venture capitalists, your CEO, your board of directors, etc.). Your goal is to persuade the audience to back your plan. Prepare 10-15 professionally developed presentation slides that accomplish the following:

  1. Describe the innovation and its value to both customers and the organization/entity to which you are pitching your idea.


Cohesion-How well the slide show is “ONE VOICE.” If I can tell where different contributions start and stop, there’s an issue. 40 points

Innovation description-Short and to the point-15 points

“Describe the innovation and its value to both customers and the organization/entity to which you are pitching your idea.”

Implementation plan-15 points

“Review the implementation plan in significant enough depth to demonstrate your thorough understanding of the implementation process.”

Cost benefit analysis-Show how this can make a profit. Do not put an entire Excel spreadsheet, just a summary. Real world, all the details would not be on a Powepoint slide, but would be in a separate handout or provided later. This is an overview-15 points

“Include a cost/benefit analysis appropriate for your particular audience.”

APA-I have been harping on this all year, and it needs to be correct. You have to have three references, and thus, at least three citations. References must be listed on its own slide, the last slide, and formatted correctly. Citations must correctly formatted-15 points

Finally, if there are less than 10 slides, or more than 15, you will get a 10% deduction from your final score for every slide over or under. For example, eight slides, 20% off. 19 slides, 40% off.

Finally, the point of a powerpoint is it is an overview, not the entire project. Real world, you’d be talking about your presentation, not just having a slide show. Format it that way.


Description and Implementation Plan for the Sol-A-Cell


Coming up with a good idea is one thing but seeing it through to the end is another one entirely. In order for an idea to come to fortition and be a product that customers will want there are several things that must happen. Investors must be sold on the idea that the product will fill a need, a model them must be used to develop the idea, and a timeline and budget must be set so that the project is finished in a timely and cost-effective way.

Description and Implementation Plan for the Innovative Idea

Sol-A-Cell Phone is a solar powered smart phone capable of storing additional power which can be used to charge any or all other electrical compatible devices through the use of a micro-USB port. This innovative product will not only guarantee the essential activities required by people but will indeed provide the ability of one’s functionality without having to be tied to an outlet whenever they want to go. An additional benefit is that Sol-A-Cell ensures all users have the ability to communicate during power outages. This method of innovation is also one that shows a tremendous amount of potential and promise to inevitably save lives in any worst-case scenario. Sol-A-Cell is one of its kind where the all-in-one product provides a sense of security for the user and their family and friends close to them.

The Value of the New Product or Innovation to Customers

An innovation must meet customer needs and optimize their value for it to perform well in the market. Indeed, the value concept is one of marketing theory’s essential components. Determining and creating customer value is regarded as a critical component of future organizational success (Hatch, 2020). Moreover, understanding and interpreting how consumers evaluate and value a product is important in attaining competitive advantage. This can be attained by describing, analyzing, and developing empirically measurable value that firms create for their customers. Such firms can also link the insights to further marketing constructs.

Most people are filled with the constant need to be connected to the rest of humanity. With the tremendous number of resources modern day society has created for all consumers, why has there not been a development for a solar-powered mobile phone? To think of all of the possibilities of which technology has to offer, yet the one major natural energy source life is sorely underutilized: The Sun! With Sol-A-Cell mobile phones, the need for external charging would be lessened, and people in remote areas of the world would have a greater chance of staying connected to the world. Another great benefit is that people could enjoy being outside much more than before. No more confinement to the indoors or having the stress of when a person will be able to reach an outlet to get charged up.

Considering there would be an unprecedented need for this feature, it is even more beneficial to include the access of connection through all fronts. Expanding the usage of this product goes well into the storage options where solar energy gathered previously to the needs of alternating current (AC), this product would offer a method of charging with an outlet to provide the ability to charge other products that do not yet have the solar powered technology. Weather permitting or not, this product will also provide methods of storage for when the clouds take over skies, when natural disaster strikes and electrical power is lost, and all the while humanity is able to continue with the ups and downs with life with this new and much needed product for the world to have. Resources such as the number of panels required for this product to influence the proper level of power it can store, is something that will become available on the charger itself making it even more user friendly.

In light of the above, there are various ways in which the proposed solar-powered phones will meet customer value and needs. Indeed, the richest fuel source in renewable energy is solar (About solar energy). To convert the sun’s energy, the photovoltaic cells must capture photos, develop free electrons that flow across the cells to generate current. The efficiency of the mobile solar panel is determined by the semiconductor materials that the cells are made from. One silicon photovoltaic cell can produce approximately 0.5v to 0.6V. The main benefit of the solar battery charger is that it can be employed to store energy, which can be utilized by the customer later, especially when power is unavailable. It allows users to charge their batteries without necessarily taking them out to the sun. The solar energy can be stored in the solar charger during the day and can be used at night, especially in areas where there are regular power outages.

The products can also help users during emergencies, such as power outages. The electric grid regularly shuts down during extreme weather patterns or when customers’ demands in a particular area overload the system. Thus, solar-powered phones come in handy during power outages that may continue for prolonged hours. During blackouts, for example, the customers can continue enjoying communication services, such as making phone calls seamlessly and searching and enjoying the internet without interruptions. Moreover, the product offers clean and sustainable energy. Other alternative sources of energy such as generators to charge one’s phones often use fuel, which pollutes the environment. Thus, it is convenient and avoids using dirty fossil fuels, which can be disruptive and pose health concerns. More importantly, the solar chargers are portable, making them convenient to carry across long distances.

The solar-powered mobile phones are founded on the idea that the value of the customer is central for the provider. Before its development, an evaluation was carried out to determine the extent to which individual customers or consumer groups perceive the product. The perceived value refers to a consumer’s overall evaluation of the utility of a product on the basis of perceptions of what is received and given.

The Implementation Plan

The Implementation Model

The proposed innovation will be implemented using the systems development life cycle (SDLC) model. This framework defines the phases that are involved in bringing a project from its inception to completion and implementation. According to this model, the task of implementing an innovative idea should follow major processes, such as requirements analysis, systems design, systems implementation, testing, deployment, operations, as well as maintenance (Scroggins, 2014). During the requirements analysis phase, the business and customer needs will be assessed and captured. For instance, all the stakeholders of the organization will be invited to provide their views and suggestions on what should be incorporated into the product, including its features. Moreover, the innovation team will work with customers to define what it is that the new product must have for it to provide value to them.

After gathering a comprehensive understanding of the proposed product, a design will be developed. This process will build on the work performed during system requirements analysis phase. As a result, it will lead to the translation of the functional requirements into a complete technical solution. The solution will then be instrumental in dictating the product’s technical architecture, standards, specifications, and strategies to be followed throughout the process of building, testing, and implementation of the system. Thus, the completion of the system design should also mark the point in the projection at which the innovation team members can plan, in details, all the future project activities.

During the system development stage, the team will develop and test the proposed product and its various modules of their application. This will include any features and utilities that will be required during the product acceptance and implementation processes. Moreover, all the system components will be designed and tested at both individual and collective levels. The documentation and training materials for users will also be developed prior to the testing of the system. The final phase of the product development process will be the implementation of the proposed product and distributing it to the market. This will comprise all the activities that are related to the deployment of the product. To successfully initiate this phase, all employees will be trained to familiarize them with the newly innovated product. A transitional program will be designed to support change management efforts towards the implementation of the new product. More importantly, evaluation will form an integral component of the innovation. The evaluation exercise will be performed to assess the extent to which the product has been successful in meeting both user and business needs.

There are various approaches that will be used to evaluate the success of the innovation project. The evaluation metrics that will be used include profitability, return-on-investment, growth, market share, as well as cost-benefit analysis. The cost-benefit analysis will particularly be useful in comparing the extent to which the benefits of the product to the organization and customers outweigh its costs. It provides a systematic model of assessing the strengths and weaknesses of alternatives that would be employed to examine options that provide the best innovative approach. Profitability, on the other hand, will be used to determine if the product has attained the company’s desired financial goals. It is a metric that is closely linked to profit, and measures efficiency of an organization, such as strengths and weaknesses (Zamfir et al., 2020). This includes assessing if the organization can generate return on investment based on its resources in comparison with an alternative investment. Finally, return on investment is a metric that is employed to assess the efficiency or profitability of an investment or compare its efficacy on a number of different investments. This method will be useful in examining the returns of the innovation in relation to its potential costs.

Timeline for Implementation

Different innovations can take different amounts of time to finish, and companies needs to be aware of this fact. Much like baking if you pull the cake out to early it won’t be ready and could make people sick, but if it’s left to long in the oven it will burn, and people won’t want that either. The key is to know what kind of timeline innovation needs a long slow one measured in years or a quick paced one that will get the product out in a matter of weeks or months (Campbell, 2011). Since Sol-A-Cell is taking existing technology, cell phones and solar power cells, and combining them in a new way it’s timeline should be a very fast paced set from start to finish the product should be able to come out in about eight weeks. The timeline below breaks down the steps and goals for each week leading up to the development of the Sol-A-Cell phone.

The Proposed Budget

In order for any innovation to become a final product it must first be developed, tested, marketed, and sold. All of these steps require some amount of money, and while it is unfortunate that some innovations may not succeed, Sol-A-Cell is not one of them (Furseth & Cuthbertson, 2018). In order to properly go through the development, process the Sol-A-Cell development team will need eighty thousand dollars. This budget will be broken down into fifteen thousand dollars for identifying the technical specifics for the project, and another fifteen thousand dollars for designing the phone. The team would spend twenty thousand on the development and testing of the product, this part of the budget may require more as the testing phase would mean brining in customers and changing the design based on their feedback (Das, 2020). However, it is important to get them involved early as they are the ones who will spend their money or not on Sol-A-Cell phones. Another twenty thousand dollars would be used on marketing the product, with the last ten thousand dollars to be used on outside consulting work when needed. With this budget and the timeline stated above the team could be producing Sol-A-Cell phones in eight weeks selling them for nine hundred dollars a unit which is slightly more than popular smart phones currently available to account for the upgrade of being capable of solar charging.


It is no doubt that we have come a long way in the form of communication. Cell phones have become mini versions of computers that most people carry at all times. The first thing most people do in the morning and the last thing they do at night is check their phone. That alone speaks for the use of these devices, a long-lasting battery is what everyone desires, and a more efficient way to charge, of course! The Sol-A-Cell phone eliminates the worry of carrying a charger all day long as well as looking for an outlet all day. A window and the Sun are all you need. Smart investors know that Sol-A-Cell phones will fill a need that currently not being filled by competitors and utilizing the systems development life cycle model they can be developed in eight weeks with a budget of eighty thousand dollars.


About solar energy. (n.d.). Retrieved April 04, 2021, from https://www.seia.org/initiatives/about-solar-energy#:~:text=Solar%20energy%20is%20the%20cleanest,solar%20resources%20in%20the%20world.

Campbell, A. (2011, June 9). How much time does innovation take? Retrieved April 04, 2021, from https://www.americanexpress.com/en-us/business/trends-and-insights/articles/how-much-time-does-innovation-take/

Das, P. (2020, October 09). 3 strategies to optimize innovative product development. Retrieved April 04, 2021, from https://www.entrepreneur.com/article/357014

Furseth, P. I., & Cuthbertson, R. (2018, August 03). The right way to spend your innovation budget. Retrieved April 04, 2021, from https://hbr.org/2018/08/the-right-way-to-spend-your-innovation-budget

Hatch, C. (2020, April 24). 5 Essential Marketing Concepts You Should Know. Retrieved April 04, 2021, from https://www.disruptiveadvertising.com/marketing/marketing-concepts/

Scroggins, R. (2014). SDLC and development methodologies. Global Journal of Computer

Science and Technology.

Zamfir, M., Manea, M. D., &Ionescu, L. (2016). Return on investment–indicator for measuring

the profitability of invested capital. Valahian Journal of Economic Studies7(2), 79-86.

Requirements analysis and stakeholder needs assessment

Week 1

Product development

Week 4

Designing the product

Week 3

Documenting the design considerations

Week 2

Implementation, training, and evaluation

Week 6

Product testing

Week 5

Organization change mangement and sustance Week 7

Product to Market

Week 8

Cost Total


Cost (USD)

Outside consulting $10,000

Devloping Sol-A-Cell techinical specifics $15,000


Devlopement and testing $20,000


Hiring consultants and technicians for product development Identifying the product’s needs Designing Training Marketing of the product 10000 15000 15000 20000 20000

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